top of page
Fresko Yogurt Bar
Name Development, Brand Strategy, Creative Direction, and Design
Credits
Bob Nenninger
Fresko Yogurt Bar is a chain of quick-serve Greek yogurt locations in Athens, Greece. BobCo brought this brand to life from an idea to fill a void for fresh Greek yogurt in the Athens market.
The concept was born by capturing the Greek spirit using a name that evokes freshness, a foundation of Greek mosaic playfulness, and a friendly spoon icon that has been given the pet name of "spoonaki" or little spoon.
bottom of page